Heru Aviation – Private Aviation Charters, Fractional Ownership & Management – Heru Aviation – Private Aviation Charters, Fractional Ownership & Management

Your trusted advisor in private aviation.
We believe the most important factor in determining your fleet portfolio is how you fly, not how often you fly. The nature of your trips defines the optimal strategy for deploying aviation assets.

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COMMON INDUSTRY ISSUES

Private Aviation Pitfalls

Limited Guidance

Operational missteps that could be avoided are occurring due to gaps in team experience.
You recognize that your current vendor may not have the same depth of experience you require.
The team appears to be executing tasks rather than driving strategy.

Inadequate infrastructure

When problems occur, the level of customer support falls short.
During high-stakes moments, you're relying on external advisors for guidance.
Failure to analyze itineraries at booking leads to fewer successful results.

Divergent Expectations

You feel unsupported before the mission has reached completion.
Recurring, preventable disruptions and delays are diminishing the value promised.
There is a lack of post-mission evaluation or insight.
The presented options lack transparent or consistent reliability benchmarks.

Tightening of Supply

Stronger alternatives are being overlooked due to limited cross-platform knowledge or access within your team.
Your current team’s ability to provide tailored solutions is limited by the current aircraft availability.
Overbooking driven by historic demand is contributing to downstream operational delays.

Our Services

Heru Aviation is a distinctive aviation advisory firm, serving as your personal flight department. With over five decades of collective experience, we oversee and influence every aspect of your journey, delivering strategic, unbiased, and tailored guidance across all models—ownership, fractional, jet cards, and charter.

The dynamics of each trip determine strategy. People want confidence that they can access aircraft within a defined price cap. Many jet card and fractional providers build their offerings around this promise. There is no single program that can consistently deliver the best value. Acting as your personal flight department Heru Aviation bridges the gap and creates an environment that saves time, improves reliability, and maximizes economics.

End-To-End Mission Support

Advise on new flights with pre-flight reviews of weather, crew, aircraft status, to preempt disruptions and boost success rates.
Address timing and route challenges.
Coordinate catering, ground transportation, and auxiliary services for seamless flight support

Fiscal Oversight

Break down all expenses, benchmark against regional peers/budgets, and deliver clear monthly updates using client data.
Flag utilization issues, hold vendors accountable for failures, analyze costs for transparency, and audit statements.

Data-Driven Evaluations

Conduct ongoing assessments of program commitments vs. current needs.
Advise on maximizing existing contracts/incentives, navigating unfavorable terms through quarterly reviews.
Deliver regular updates on market trends.

Aircraft Acquisition

Heru Aviation helps clients regularly evaluate whether their current aircraft management company is still the best fit for their needs.
By acting as a single, trusted point of contact for all parties, Heru Aviation saves owners time, reduces complexity, and provides peace of mind.
Leveraging up-to-date market intelligence, Heru Aviation monitors asset values, operating costs, and emerging opportunities so clients can make confident decisions about their current arrangements. Its experts guide the full lifecycle of aircraft selection, purchase, and eventual replacement, ensuring every step aligns with each client’s financial, operational, and lifestyle goals.

Operational Readiness

Advanced scheduling and itinerary review allows teams to anticipate supplemental lift requirements—such as additional charters—and solve issues before they become urgent, maintaining service reliability.
This approach builds reliability into daily planning, allowing clients to focus on their travel needs without constant worry.
Teams conduct thorough evaluations of complex itineraries to identify potential bottlenecks early, while anticipating supplemental lift needs to avoid scrambling for alternatives during peak times.

Financial Stewardship

Review operating plans and maintenance with a focus on preserving and enhancing the long‑term value of the aircraft.
This includes advising on cost‑reduction strategies that protect safety, reliability, and regulatory compliance, so savings never come at the expense of asset integrity or resale value.

The Heru Aviation Advantage

Discover the value of partnering with HERU Aviation as your trusted advisor.

A better aviation experience

with fewer surprises and better outcomes.

We advise on

2,800

flights per year

The Heru Aviation Advantage

Discover the value of partnering with HERU Aviation as your trusted advisor.

Unbiased guidance

We work for our clients and no one else.

Founded

2017

95%

Retention rate

Testimonials

“I started working with Heru Aviation as an active user of phone-book charter. As my needs evolved, they guided me through the world of fractional ownership. Now I own my own aircraft, and Heru Aviation is my most irreplaceable resource.”

- Long Time Client, Fortune 500 CEO

“Aviation Portfolio does for private travel what I do financially for my clients. You really need to have someone in your corner who knows how to do the right research and doesn’t have an ulterior agenda.”

- Entrepreneur, Long Term Fractional Jet Owner

Meet Our Leadership Team

Made up of former C-suite executives and leaders spanning every functional area of private aviation, we are a team of skilled experts deeply rooted in the industry. With our knowledge and decades of insider experience, we offer the insights, know-how, and networks necessary to guide our clients through the world of private aviation.

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Let's Talk

Interested in learning more about our services?

Your Trusted Partner in Private Aviation

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